Pammy Blogs Beauty: Pantone Color of The Year 2018: Makeup Ideas for Ultra Violet!

Wednesday, January 17, 2018

Pantone Color of The Year 2018: Makeup Ideas for Ultra Violet!

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Pantone Color of The Year 2018: Ultra Violet
Makeup Ideas from Pixi Beauty, POP Beauty, Sally Hansen, and Young Nails

I am so very excited about the Color of the Year for 2018! I find the whole selection process for the annual Color of the Year to be facinating. Color trends are so reflective of our culture, collective thought, and the world today. Not to mention, I am super excited about Ultra Violet as it has always been one of my very favorite colors. I am thrilled that a purple shade is the Color of the Year!!!

Pantone, a provider of professional color language standards and digital solutions, has selected Ultra Violet (dramatically provocative and thoughtful purple shade) as Color of the Year for 2018. 

Here are some of the thoughts about the selection of Ultra Violet straight from the experts at Pantone:

“We are living in a time that requires inventiveness and imagination. It is this kind of creative inspiration that is indigenous to PANTONE 18-3838 Ultra Violet, a blue-based purple that takes our awareness and potential to a higher level,” said Leatrice Eiseman, Executive Director of the Pantone Color Institute. “From exploring new technologies and the greater galaxy, to artistic expression and spiritual reflection, intuitive Ultra Violet lights the way to what is yet to come.” Complex and contemplative, Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now. The vast and limitless night sky is symbolic of what is possible and continues to inspire the desire to pursue a world beyond our own.

Enigmatic purples have also long been symbolic of counterculture, unconventionality, and artistic brilliance. Musical icons Prince, David Bowie, and Jimi Hendrix brought shades of Ultra Violet to the forefront of western pop culture as personal expressions of individuality. Nuanced and full of emotion, the depth of PANTONE 18-3838 Ultra Violet symbolizes experimentation and non-conformity, spurring individuals to imagine their unique mark on the world, and push boundaries through creative outlets.'

Historically, there has been a mystical or spiritual quality attached to Ultra Violet. The color is often associated with mindfulness practices, which offer a higher ground to those seeking refuge from today’s over-stimulated world. The use of purple-toned lighting in meditation spaces and other gathering places energizes the communities that gather there and inspire connection.

“The Pantone Color of the Year has come to mean so much more than ‘what’s trending’ in the world of design; it’s truly a reflection of what’s needed in our world today,” added Laurie Pressman, Vice President of the Pantone Color Institute. “As individuals around the world become more fascinated with color and realize its ability to convey deep messages and meanings, designers and brands should feel empowered to use color to inspire and influence. The Color of the Year is one moment in time that provides strategic direction for the world of trend and design, reflecting the Pantone Color Institute’s year-round work doing the same for designers and brands.”

So cool! :) So, now lets talk about Ultra Violet in Beauty:

Ultra Violet in Beauty:

Ultra Violet becomes spell-binding and steeped in spirituality in beauty to create expressive looks for all. The complex and deep nature of the color is well-suited for beauty looks created by combinations, blends, and ombres. A singular matte purple on the lips or nails makes a bold statement of non-conformity, while softly blended metallics and shimmers in Ultra Violet transform the eyes into windows to the cosmos. Purple shades in hair continue to elevate street styles as a symbol of creative expression. On the palette for every beauty medium, Ultra Violet complements and emboldens every other color, adding complexity and mystery.

I have a few ideas for you guys in Ultra Violet from Pixi Beauty, POP Beauty, Sally Hansen, and Young Nails!

Pixi Beauty:
The Endless Silky Eye Pens by Pixi Beauty are amongst my favorite eyeliners!!! I love the gel formula as it glides on just like its name...silky. There is not tugging and it smudges out so easily. Once the color sets, it is budge proof and will last all day with absolutely no fading nor smearing. It is also waterproof. This gorgeous Velvet Violet jewel tone is a great way to capture the Color of the Year! Retails for $6.00. 

This silkly mineral formula packs great pigmentation with gorgeous Ultra Violet-toned shades. With tones ranging from ultra light-dark. You can create a complete eye look with this compact. Retails for $6.00. 

Rock the Color of the Year on your lips in a bold statement with this liquid lipstick. This full-coverage lip paint’s velvet, matte finish is beautiful. Permanent Pout Liquid Lipstick is extremely long-wearing and kiss-proof! Retails for $14.00. 

The Caption Nail Polish formula wears like a gel with a gorgeous mirror-like shine. It does not need a light and it air dries 3Xs faster than regular polish. You get longer wear with this polish and the shade is so pretty. Retails for $9.95.

Sally Hansen | Color Therapy Shade Plum Euphoria: 
This violet shade is launching in January 2018 and it is sure to turn heads! The patented argan oil formula fuses intensive nourishment and instant moisture for healthy looking nails.Up to 10 days of fade-proof, chip-resistant wear. Retails for $8.99. 

What do you think of this year's Ultra Violet Color of the Year? Do you have any other makeup or beauty ideas in Ultra Violet? I would love to hear! :) 

As always, thanks so much for reading!

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