Pammy Blogs Beauty: Now in the US: Zoeva Beauty launches at Ulta Beauty!

Wednesday, September 18, 2019

Now in the US: Zoeva Beauty launches at Ulta Beauty!

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Exciting news about a brand new US launch:

The international beauty brand, ZOEVA Cosmetics just launched in the U.S. for the first time ever, exclusively at Ulta Beauty this August. 

From versatile eyeshadows, eyeliners, blushes and lip products to professional face palettes, the ZOEVA selection at Ulta Beauty will include a wide range of high-quality color cosmetics for all skin types and unlimited makeup looks – including the brand’s first-ever foundation, the New Authentik Skin Natural Luminous Foundation which I had the pleasure of trying out for you guys! 

Founded in 2008 by Zoe Boikou, ZOEVA is a global cosmetics brand with an extensive product range of more than 260 makeup tools and color cosmetic products. From versatile eyeshadows, eyeliners, blushes and lip products to professional face palettes, the ZOEVA selection at Ulta Beauty will include a wide range of high-quality color cosmetics for all skin types and unlimited makeup looks.

I think this line is fantastic and I am thrilled that I got to try out a few items to review for you guys. 



Authentik Skin Natural Luminous Foundation:
ZOEVA Authentik Skin Natural Luminous Foundation is enriched with the nourishing power of rose hip oil. Buildable, silky smooth, all day long finish. Innovative, lightweight formula designed to maintain the skin's natural protective barrier, while allowing natural luminosity to shine through. Retails for $28.00 and comes in a wide variety of shades (44 shades!). The shade 020C Amazing is a really good match for my skin tone. 

I am really impressed with the shade selection for this foundation. Many times lines do not even carry shades that are light enough for my super fair skin. That is not the case with Zoeva's foundations. I tried out two of the lightest shades and they are almost even a little too light for me. So, really, I am impressed with the shade range. I like the light texture and how this foundation just blends effortlessly into my skin and almost dissappears as it blends so well and has such a natural look. 


Cocoa Blend Highlight Face Palette:
The shades in this face palette are so pretty and flattering! ZOEVA's Cocoa Blend Highlight Face Palette is richly pigmented pressed powders for a stunning glow. Both shades work in harmony to create & build radient dimension, adding a pop of colur to cheeks. Shades: The Dessert (light champagne) and Mastery Of Chocolate (soft golden peach). Retails for $17.00. 


#104 Buffer Rose Golden Vol. 2 Brush: 
Oh my goodness, this brush is beautiful! It looks so elegant. Remarkably dense, but soft synthetic hair, the ZOEVA #104 Buffer Rose Golden Vol. 2 Brush achieves an incredibly natural-looking and flawless makeup finish. Perfect for an all-over application and impeccable blending of foundation, powder and mineral makeup, the flat top brush head easily picks up any kind of cream, liquid or loose textures without absorbing the product. Retails for $22.00. 

If you are looking for some gorgeous new higher end makeup then look no further than Zoeva at Ulta Beauty. I just love the items that I got to try out. 



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